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Home » Component News » Why can revenue of Infineon PMM business continue to grow?

Why can revenue of Infineon PMM business continue to grow?

Published Date: 07-24-2017

According to the revenue ranking of the world’s top ten semiconductor manufacturers in the first quarter of 2017 published by the market research organization IC Insights, Infineon replaced MediaTek at the tenth place. The research organization believes that Infineon’s performance comes from the recent outstanding performance of automotive electronics and recycling. Energy, power conversion and other businesses. Recently, Infineon held the "Extremely Intelligent Efficiency? Enjoy with the Core-2017 Infineon Power Management and RF Touring Seminar" in Shenzhen. Taking this opportunity, Huaqiang Electronic Network will find the secrets of its continued revenue growth through the media meeting with senior executives of the power management and diversified market business unit, through the business strategy and latest products of the business unit.

Infineon’s business units include four business units: automotive electronics (ATV), power management and diversified markets (PMM), industrial power control (IPC), smart card and security (CCS), of which PMM accounts for the proportion of the entire Infineon business 31%. Pan Dawei, Vice President of Infineon’s Power Management and Diversified Markets Business Unit Greater China said: “From 2001 to 2016, the compound annual growth rate of the revenue of the Power Management and Diversified Markets Division (PMM) reached +9.4%. The annual revenue increased to 2 billion euros, mainly due to the outstanding sensors provided by PMM. At present, artificial intelligence, driverless, 5G, Internet of Things and other technologies are sweeping the world. PMM focuses on high-speed data, human-computer interaction, and energy Three areas of efficiency."

We know that whether smart homes, smart cars, or smart street lights will be connected to the Internet of Things in the future, 5G communications will have 50 billion networked devices, ultra-short latency of 1 millisecond, and ultra-high bandwidth of 25Gbps. The frequency range will also be very wide. In order to meet different frequency requirements, 5G communication requires both macro-cell base stations with frequencies lower than 6 GHz and small cells with frequencies greater than 6 GHz. In response, Yan Xin, Senior Manager of the Greater China RF and Sensors Department of Infineon’s Power Management and Diversified Markets Division, said: “Since 4G, we have built a solid customer relationship and accumulated a wealth of system expertise. Ling Guangbo’s semiconductor technology portfolio covers all network application scenarios, and is suitable for new generation macro cell base stations, small cells, backhaul links and end user equipment."

It is understood that Infineon’s 5G products include the industry’s first packaged millimeter wave transceivers with integrated broadband LDMOS and GaN Doherty amplifiers, millimeter wave sensors suitable for the frequency range of 24-100 GHz, and advanced millimeter wave RF and RF front-end solutions. , And suitable for RF CMOS switches, SiGe switches and BICMOS switches working at 6GHz sub-frequency. In addition, Infineon provides a variety of models, high stability, high efficiency broadband potassium nitride radio frequency power tubes and highly integrated radio frequency front-end amplifier modules for 5G base stations. Yan Xin revealed that due to the relatively concentrated number of major customers, Infineon can provide more advantageous, high-quality, customized products through close cooperation with customers. The products of major customers have been mass-produced. Infineon's Pre5G/5G products are expected to launch samples at the end of 2017.

In the field of energy efficiency, Infineon provides leading high-performance MOSFETs and digital power Ics, GaN/SiC devices. Data shows that global power demand has increased by 30% from 2006 to 2016. In this regard, Chen Qingyuan, senior marketing manager for switching power supply applications in Infineon’s Power Management and Diversified Markets Division, said: “For the power that has a large base In the market, the 30% growth from 2006 to 2016 is already high, and Infineon’s power management power semiconductors will help slow global warming.”

According to the introduction, for lighting, low-power switching power supply, high-power switching power supply applications, Infineon has launched a combination of AC/DC power conversion products such as power switches, drivers, and controllers. In order to satisfy applications such as graphics cards, servers, and AI cores, Infineon has also introduced different DC/DC power conversion product combinations. Chen Qingyuan emphasized: "Infineon has the first place in the power management market, and there is a big gap between it and the second place. Infineon has adopted the best and most complete power devices to reduce conversion loss. For example, through Using Infineon’s power management solutions, a data center can save millions of electricity bills a year."

Facing the increasing power demand in the future, Chen Qingyuan stated that Infineon will enhance its technological leadership through innovation. At present, Infineon’s 300mm power semiconductor device manufacturing process has advantages. In addition, Infineon will continue to invest in supporting customers and the market. demand.

In the field of human-computer interaction, I have to mention Infineon’s sensors and radar systems. Infineon provides MEMS microphones, pressure sensors, optical sensors and gas sensors. Among them, pressure sensors can be applied to drones, health and sports, navigation and gesture detection. Mai Zhengqi, Director of the Greater China RF and Sensors Department of Infineon’s Power Management and Diversified Markets Division, said: “The pressure sensor can tell you where you are. Therefore, the application of pressure sensors to navigation can solve the complexity of Chongqing’s multiple viaduct It can also solve the problem of indoor navigation."

MEMS microphones have attracted much attention with the application of smart phones. The recent boom in smart speakers has greatly increased the demand for MEMS microphone arrays, which directly promoted the growth of the MEMS microphone market. As an important global MEMS microphone wafer provider, Infineon is good at MEMS and ASIC R&D and manufacturing. Mai Zhengqi said: "Microphone arrays place higher performance requirements on MEMS microphones. Therefore, high signal-to-noise ratio microphones are a major direction of Infineon’s research and development. At present, we can provide MEMS microphones with a signal-to-noise ratio of up to 68db. High-performance microphones are also being developed. In addition, in order to further reduce the power consumption of MEMS microphones, we are also cooperating with Goertek and AAC Technologies."

Millimeter-wave radar, as another market-leading product of Infineon, can be used in automobiles for rear lateral warning, blind spot detection and lane change assistance. Of course, the 24GHz millimeter-wave radar can also be applied to the fields of building automation and smart home, drones. At the event site, Infineon demonstrated the smart lighting street lamp Demo, which can control the brightness and switch of the street lamp through the detection of human body/motion by radar. In the future, millimeter wave radar will also be extended to industrial applications. As for the comparison between 24GHz and 77GHz millimeter wave radars, Mai Zhengqi said: "Compared with 77GHz millimeter wave radars, the two applications are different. For example, in automobiles, 77GHz is used for forward collision avoidance, and 24GHz is used for lateral and rearward. to."

In addition to 24GHz and 77GHz, Infineon also provides advanced 60GHz millimeter-wave radar sensor ICs. According to Mai Zhengqi, Infineon and Google’s advanced technology and project team jointly developed a radar-based sensing solution IC that can be applied to Wearable devices, Internet of Things, and cars. On May 30, 2015, the Gesture Recognition function of Project Soli, which was unveiled at the Google I/O Developers Conference, was the result of the cooperation between Infineon and Google. Infineon provided the hardware, and Google developed software and algorithms. It is also understood that in 2017 Infineon began to optimize the second-generation microwave antenna integrated radar gesture recognition sensor IC-Soli-C.

Through this exchange with the senior executives of Infineon’s Power Management and Diversified Marketing Division, the editor found that the department’s compound annual growth rate of 9.4% was not only due to Infineon’s continuous R&D investment, but also focusing on three major areas, which is more important. What is to enhance technological leadership through innovation, and maintain a good relationship with customers, according to market demand and industry development trends, choose the right time to launch competitive products, and use technology and products to respond to competition and challenges.